| "Software Reboots
R&D" While R&D departments appear to be
shrinking in size, companies are still counting on new product introductions and line
extensions to increase profits.
As a result, time-pressed product developers are relying more on computers and
comprehensive product development software packages to boost efficiency and effectiveness
of virtually all aspects of formulation and process design.
Product development software packages for R&D departments come in various forms.
Some offer databases of foods and ingredients, nutrition analyses and specification
information. They can encompass inventory, production, purchasing, formulas and financial
integration.
Time to Market
"Formula management software has dramatically reduced our R&D time to bring
products to market. Our software also allows minor modifications to formulas to occur
seamlessly," explains Sean Frielich, manager, R&D, Lykes-Pasco Inc., Dade City,
Fla. His company, a juice manufacturer, utilizes formula management software from Advanced
Software Designs, Chesterfield, Mo.
"In addition, we have achieved a level of consistency in our product development
by having an integrated database of information for formula development, costing and
integration into our ERP system," he adds.
Frielich runs up against several obstacles that a number of product developers face:
time to bring a new product to market, efficiency in calculations and work and consistent
product development. Product development software packages can help overcome these and
more.
"Speed to market is vital for a food company, as they must aggressively innovate
and launch new products in order to increase market competitiveness and consumer
recognition," explains Ted Pliakos, account executive, Advanced Software Designs.
In addition to this, he also cites product proliferation as an additional challenge.
"If we take a base year of 1985, many food companies had one standard product in a
line. By 1998, these same products now have up to 30 lines, which may include items such
as fat free, low cholesterol or all natural."
The ability to store and search through various formulas saves valuable time when
creating new products or line extensions.
"Access to past experimentsboth successes and failuresis the biggest
time saver," says Henry Phelps, CEO, IMAS Corp., Elgin, Ill. "This we gleaned
from the Consortium, a group of Fortune 500 companies that have joined together with IMAS
to help guide the ongoing development of software."
Steven J. Meier, vice president of customer services for IMAS Corp., explains that
their clients can use a single database as a repository for all formulas and products.
"Using existing product specs to develop a new product decreases development time. In
addition, having all referenced information readily accessible ultimately speeds up
development," he says.
Availability of Information
Another major obstacle in product development is disintegrated islands of information.
"Formulas are often kept in laboratory notebooks or isolated spreadsheets, and for
all practical purposes, the knowledge embedded in them is lost. By creating a central
database, existing formulas can be mined for that new idea or breakthrough
approach that will lead to a new product," observes Peter Shields, president and CEO
of Formation Systems Inc., Westborough, Mass.
Capturing formulas, however, is the first step, he adds. "To really achieve
maximum results, not only formulas, but also crucial product development data like
marketing claims, test results and raw material and product specifications must be
captured in one central system."
His companys enterprise-focused product development software suite consolidates
all development-related information in one location.
"As formulators modify a base formula, the system automatically performs all
calculations and adjusts for batch size, suggesting lower-cost replacement
ingredientsall while automatically checking to ensure that the formula stays in spec
with marketings price and performance specifications," says Rory Granros,
director of product marketing for Formation Systems.
Equally important is shared information between R&D and manufacturing. As
developers modify a base formula, the system automatically notifies them that an
ingredient is not approved or is not allowed in a certain country. By raising a red flag
early in the formulation process, expensive missteps can be avoided, adds Granros.
Efficiency and Consistency
An ice cream manufacturer had multiple software systems for its formulation,
nutritional information and costing needs, explains Pliakos. Employees manually input
formulas into the production system, spending time on non-productive housekeeping chores.
After implementing formula management software, the company had one database that held
all information concerning resources and formulas. This integrated system automatically
handles calculations for costing, nutritional labels and ingredient statements and can
electronically transfer formulas to an ERP system. This eliminates the need to re-key
duplicate information, leading to more efficient use of the product developers time,
Pliakos notes.
Accuracy is another benefit of software, notes Randy Peck, president of BatchMaster
Software Corp., Seal Beach, Calif. His companys laboratory module reduces hours
spent on tedious, error-prone calculations and accurately delivers useful information.
Software such as BatchMasters lab module already has many calculations keyed in,
such as equations for nutrient content.
Food scientists can take an existing formula, establish a target cost, and have the
software adjust the quantity of specific ingredients in order to reach that cost. The
software can also be used to achieve other targeted characteristics, such as viscosity or
fat content.
Software for the Future
While comprehensive product development packages are already boosting R&D
efficiencies, this software category still faces numerous challenges, including the
standardization of specification information worldwide.
"Companies and their vendors will share database information and update their own
information in a shared system. Standardization will lead to a major workload reduction in
the mailing, faxing and multiple inputting of the same data," says Meier.
Peck adds that the future entails better integration among multiple software vendor
products. "Ease of integration between products will change dramatically with new
technologies," he explains. This would allow individual software products to talk to
one another with relative ease and in real time.
LINDA MILO OHR,
Technical Editor
For more industry-related news information,
go to Prepared
Foods' website. |